REVERIE

Logo Design // Brand Identity

Reverie is a home and build company based out of Fort Worth, Texas. This concept leans into modernity with the typefaces and line-work, and the visual language speaks to the windows of opportunities that clientele will have with Reverie creating their bespoke living space. The star is an important element that is incorporated to give the brand a whimsicle touch, speaking to the magician archetype. The colors speak to the modern luxury aspect of the custom homes and hitting the mark for the wing Ruler archetype.